Perreti insists that the web is a fundamentally different place today than it was in the mid-Aughts. And for that reason, BuzzFeed can leapfrog over withering conventions like tailoring content to Google’s algorithms (think: HuffPost) and shaking off the shackles of a print legacy (think: New York Times) that remains a challenge for the major players.
Source: theatlanticwire.com
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